Singer Kim Jang-hoon has canceled his scheduled concert. He announced on his social media, ″I have some sad news. The Suncheon concert has been canceled. The reason is poor sales.″ He added, ″It was a promise to the audience, so naturally there will be criticism,″ citing the current difficulties facing the South Korean cultural industry. Kim Jang-hoon explained the cancellation, saying, ″A little over 10% of the seats in Suncheon have been sold.″

Kim Jang-hoon stated that he had no recollection of experiencing a similar situation in the past. He said, ″I would have covered all the losses and given my full effort to perform for 50 or even 100 minutes, but the Seoul concert, with its low ticket prices, is expected to be a loss, given my performance philosophy.″ He explained the difficult reality of the situation, stating, ″I apologize for not being able to cover the Suncheon concert yet.″ He reflected on the current economic situation. Kim Jang-hoon added, ″Even in these times, shows that do well still do well. Trot shows with strong fandoms or otherwise seem to be doing well. It’s my fault.″

Kim Jang-hoon emphasized, ″I will take full responsibility for all practical matters and produce the show. Even if there’s only one person there, I’ll still perform,″ demonstrating his commitment to his performances. He expressed his intention to connect with fans by saying, ″You deserve to be criticized, so please vent all your anger here.″

These remarks are interpreted as Kim Jang-hoon’s appeal to the cultural community’s difficulties following the cancellation of his scheduled Suncheon concert due to poor ticket sales. Netizens who read Kim Jang-hoon’s SNS posts responded with comments such as, ″Hyung, isn’t it a popularity issue, not a cultural issue?″, ″How did it end up like this?″, ″You were so successful at one point?″, ″How do you make a living now?″, ″Please appear on TV?″, ″Has your popularity fallen that much?″, and ″They used to recognize you.″

Since his debut in 1998, Kim Jang-hoon has garnered much love for his hit songs, including ″If You’re Like Me,″ ″If You Live,″ and ″Even If the World Deceives You.″ He currently works as a singer-songwriter, while also dabbling in diverse fields, including concert planning, YouTuber, restaurant management, and lectures. Kim Jang-hoon’s concert cancellation is not simply a personal issue, but rather a reflection of the structural challenges facing the Korean cultural landscape.