
The group ALLDAY PROJECT is set to make their debut in the horror variety show realm. On the 8th, CJ ENM’s global K-pop content platform, Mnet Plus, announced that ALLDAY PROJECT will join the original variety show ″SUMBAKKOKJIL″ as its sixth participant.
″SUMBAKKOKJIL″ draws inspiration from the traditional Korean game of hide-and-seek, featuring a 4,444-second challenge between an unidentified seeker and K-pop artists. The show promises a mix of unique settings, including a school, a water park, and an abandoned factory, blending horror and suspense with fantastical elements to engage viewers.
ALLDAY PROJECT has already made a significant impact in the music scene, topping major charts with their debut tracks ″FAMOUS″ and ″WICKED,″ achieving a perfect all-kill on domestic music charts, and making it onto the Billboard Global 200 chart. As a co-ed group, they have quickly established themselves as next-generation super rookies.
Fans are eagerly anticipating ALLDAY PROJECT’s appearance on their first horror variety show as a complete group. Viewers can expect to see a different side of the members, showcasing their survival instincts, teamwork, and playful antics in an unfamiliar setting.
The production team for ″Hide and Seek″ commented on the group’s rising popularity, stating that ALLDAY PROJECT has built a solid fanbase since their debut and is currently drawing significant attention. They encouraged viewers to look forward to the group’s survival skills, delightful tension, and hidden charms in this new environment.
″Hide and Seek″ is set to premiere on the Mnet Plus app at 6 p.m. on the 22nd.