Singer Jooyeon has taken on the promotion of the overseas fashion brand Balenciaga's 2025 Summer Collection. Jooyeon shared on her SNS, "Can't wait!!!" along with news about the Summer 26 collection, scheduled to be released on October 4, 2025, at 8 PM (Central European Time).

In the recently released photos, Jooyeon poses against various urban street backgrounds in a simple styling, pairing a black sweater with jeans. She naturally captures everyday moments, holding a bag in one hand or draping it over one arm, and even draws attention with a variety of expressions, including a thoughtful look while eating ice cream. She reveals her fashion icon status by maintaining an elegant atmosphere even in daily life.

Jooyeon is expanding her influence not only in domestic and international music activities but also in the fashion industry, and there is great anticipation for her upcoming collaboration with the Balenciaga Summer 26 collection. Both fans and the fashion industry are eagerly awaiting the new styles and appearances she will present.