BTS's Jungkook has surpassed 23 million followers on his personal TikTok account. This is another demonstration of his power as a global icon. Jungkook's TikTok account reached 20 million followers earlier this year and achieved 23 million in about 10 months. As of October 2, it was reported that his followers increased by 400,000 per day.

Jungkook also ranked first on Spotify for the highest follower increase within 24 hours. His content boasts overwhelming influence. Recently, Jungkook posted a dance video on his TikTok account set to Cortis's trot version of "FaSHioN." This video recorded 30 million views and 7.6 million likes in just one day. Currently, the video has about 60.7 million views and 10.8 million likes.

Among the 20 posts on Jungkook's TikTok account, three videos have surpassed 100 million views, and 17 videos have recorded over 50 million views. The video with the highest views is a dance video with Usher, which has 180 million views. Additionally, the video with the most likes is the "Smoke" challenge video from "Street Woman Fighter 2," which has 17.16 million hearts.

Jungkook's personal hashtag "jungkook" has accumulated over 300 billion views on TikTok. This is a record as the first solo artist worldwide to achieve 300 billion views with a single hashtag. This achievement shows that Jungkook holds a unique position in the global short-form content ecosystem.

Jungkook is expanding the digital influence landscape of K-pop artists by leveraging the strengths of various platforms. His activities are not limited to music but involve communicating with fans through diverse content. This strategy contributes to further expanding Jungkook's global fanbase.

Jungkook's TikTok account has become more than just a personal social media space; it has established itself as a digital marketing model for K-pop artists. His content provides fans with new experiences and is regarded as an example of how K-pop artists can successfully establish themselves on digital platforms.

Jungkook's growth positively impacts the entire K-pop industry and can serve as a role model for other artists. K-pop artists need to refer to Jungkook's successful digital strategy to develop their own unique content.

Jungkook's growth on TikTok and Spotify indicates that he is establishing himself as a global cultural icon beyond being a mere idol. His activities are accelerating the globalization of K-pop, which will serve as a foundation for future K-pop artists to be more active on digital platforms.

Jungkook plans to continue communicating with fans through various content. His fans look forward to Jungkook's new content, which will be a driving force for his continuous growth.