E-Land World's SPA brand SPAO will launch a collection collaborating with the official character "Ppulbatu" of the artist Tomorrow X Together on the 24th. Ppulbatu is Tomorrow X Together's official character, and this collaboration was planned with the concept of "Five friends landing at SPAO."

This collection captures the personalities of five characters—Choi Yongmong, Hwang Chun, Bamgeut, Dagonnyang, and Heumnyaring—creating a cozy winter atmosphere. SPAO aimed to provide familiarity to consumers through these characters.

The collection consists of five types of sleep pajamas, one track jacket, one blanket, and five pairs of socks. All items are designed for comfortable everyday wear.

To commemorate the launch, a photo zone featuring the Ppulbatu character will be set up at SPAO Gangnam Branch No. 2. An E-Land SPAO representative said, "We are pleased to present a winter collaboration collection with Tomorrow X Together's official character, who enjoys global popularity," adding, "This collaboration will offer a special experience to K-pop fans."

The SPAO and Ppulbatu collaboration collection will be available from 11 a.m. on the 24th at SPAO's official online mall SPAO.com and five offline stores: SPAO Gangnam Branch No. 2, AK Plaza Hongdae Branch, Myeongdong Branch, Seomyeon Central Branch, and Daegu Dongseongro Branch. Consumers can experience the charm of the characters through various items.

E-Land World plans to further strengthen the fusion of K-pop and fashion through this collaboration. They expect a synergy effect by combining SPAO's brand image with Tomorrow X Together's fan base.

Along with the collection launch, SPAO will enhance communication with consumers through various marketing activities. Events for direct meetings with fans are also being planned.

This collaboration by SPAO is expected to contribute to breaking down the boundaries between K-pop and fashion, creating new consumer trends. Consumers can experience a special winter with the Ppulbatu character.