
The exclusive live broadcast of Lim Young-woong's concert on the OTT service TVING recorded high viewership ratings and user responses. The 'Lim Young-woong IM HERO TOUR 2025-Seoul' concert, live-streamed at 5 PM on November 30, achieved a peak live viewership share of 95.3% during the same time slot. This is the highest number of total viewers and peak concurrent viewers among all single live content streamed on TVING this year.
The secret to the success of this Lim Young-woong concert live broadcast lies in the 'Live Full Package' prepared by TVING. TVING provided various services to ensure users could enjoy the excitement beyond the venue from before the performance started until it ended. The 'Live Pre-Alarm Subscription' feature helped users not miss the broadcast start time, and the 'TVING Live Tutorial' made it easy for anyone to access the live content.
Additionally, a special greeting video from Lim Young-woong to fans was released, raising anticipation. One hour before the concert started, a pre-live broadcast was held where a special MC and fans communicated through TVING Talk. This broadcast offered a more vivid and diverse viewing experience than the concert venue itself.
TVING focused on stabilization work to prepare for large-scale concurrent access and built a high-quality video and audio streaming environment. As a result, a live broadcast full of presence was possible throughout the main performance. Positive reactions about Lim Young-woong's stage and the TVING live service poured in through real-time TVING Talk.
Users who missed the live broadcast can use the paid replay service later. A TVING official stated, "This Lim Young-woong concert live broadcast is a successful case that shows TVING can provide a differentiated live viewing experience not only in variety shows and dramas but also in music performances." They added, "We will continue to introduce powerful IP-based live content that can gather K-content fans from various fields in one place."
Lim Young-woong delivered a perfect stage during the live broadcast, moving many viewers. Based on this success, TVING plans to strengthen communication with users through various content in the future.



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