

Elle Korea's recently released video featuring Jungkook in a Chanel beauty photoshoot has sparked a significant response among overseas fans. On January 2, Elle Korea unveiled the fragrance photoshoot video featuring Jungkook, the global ambassador for Chanel Beauty, via their official Instagram. The video is set against the backdrop of Paris, showcasing Jungkook elegantly presenting various products, including Chanel's signature fragrance 'N°19 Poudre.' The video is praised for perfectly embodying Chanel's timeless luxury.
This video was created as part of the content for Jungkook's Elle Korea January issue. Jungkook graced the cover of the magazine with nine different versions shot in Paris and expressed his affection for the complex and sensory scent of Chanel perfumes during the photoshoot interview. All covers are themed around following Coco Chanel's legacy.
The response from overseas fans has been explosive. On X (formerly Twitter), praises such as "FACE CARD FACE BANK FACE ECONOMY" have flooded in. Fans are also referring to Jungkook as the 'Chanel Prince' and emphasizing his charm. The fan account 'Golden JK Universe' shared the video with a brief exclamation, "Oh Jungkook..." showcasing their enthusiastic reaction.
The Elle Korea photoshoot is currently available for pre-order on Weverse Shop. This video captures the meeting of two icons, Jungkook and Chanel, transcending time and providing visual delight to fans worldwide from the start of the new year.
Jungkook is a member of the K-pop group BTS, and his global popularity is further strengthened through this collaboration with Chanel. Chanel, with its long-standing history in fashion and beauty, benefits from Jungkook's participation, which contributes to expanding the brand's image and fan base.
Jungkook's photoshoot video effectively conveys Chanel's luxurious image, and his fresh appearance has become a hot topic among fans. This collaboration is expected to bring positive effects for both Jungkook and Chanel.
Elle Korea's photoshoot successfully maximizes Jungkook's appeal while further highlighting Chanel's brand value. Jungkook plans to continue engaging with global fans through various projects in the future.



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