NAZE, a rookie boy group from C9 Entertainment, is expanding its global presence through active activities in the Japanese market. On the 20th, C9 Entertainment announced that NAZE collaborated with SABORINO, a time-saving cosmetic series by Japan's Styling Life Holdings BCL Company, and the local large family restaurant chain SKYLARK Group.

SABORINO is a well-known brand in Japan and Korea for its morning mask pack products. Through collaboration with SABORINO's all-in-one beauty essence shampoo product, NAZE directly promoted as sales staff on the 16th. On the same day, NAZE's appearance work "DREAM STAGE" was first broadcast on Japan's terrestrial broadcaster TBS, attracting local fans' attention with simultaneous online and offline group activities.

SKYLARK Group is a large dining franchise company operating over 3,000 stores. NAZE is introducing the "Plus 1 Menu Recommended by NAZE" at the group's brands Gusto, Bamiyan, Yumean, and Jonathan. This menu is exposed from January to the end of March through in-store touch screen panels and each brand's official SNS, app, and website.

Before their official debut, NAZE has been increasing their global recognition through various activities in Japan. They appeared in TBS's Friday drama "DREAM STAGE" and participated in singing the OSTs "Wanderlust" and "BABYBOO" for the work. Additionally, they made a special stage appearance at the popular illumination event "Blue Cave Shibuya (青の洞窟 SHIBUYA)," leaving a strong impression.

NAZE was invited and participated twice in TGC, the largest local fashion festival, and consecutively appeared on TBS's flagship variety show "SASUKE 2025," the large-scale sports entertainment special "Year-end All-Star Sports Festival (大晦日オールスター体育祭)," the variety show "Sekai Kurabete Mitara (世界くらべてみたら)," and the travel program "Watanabe Naomi's Zero-Night Vacation (渡辺直美のニッポン0泊バカンス)." These activities left a strong impression on NAZE's global fans.

NAZE is a rookie boy group produced by C9 Entertainment for the first time in five years and is the company's first multinational boy group since its founding. The group consists of Kaisei, Yoongi, Ato, Turn, Yuya, Kim Gun, and Dohyuk, and they are active in various fields based on their handsome visuals and solid vocal, rap, and performance skills. NAZE is proving their infinite potential through these diverse activities.