The Asia Brand Research Institute has announced the top 10 super rookie K-idol groups leading 2026. This announcement has attracted attention as it selects rookie groups that have gained the most public interest and response in the upcoming 5th generation K-pop market.

Taking first place is TWS, who are creating a sensation with their refreshing and high-teen sensibility. Following them are Aileet and Cortis in second and third place, respectively, with Baby Monster, Hearts to Hearts, Kiki, Kickflip, Miyao, Ahop, and UNIS coming next.

The K-Brand Index 'Rookie Idol Category' was calculated by comprehensively evaluating the brand influence and public response of teams newly gaining attention in the 5th generation K-pop market, reflecting each group's musicality, individuality, and fandom size.

TWS has attracted expectations from domestic and international fans even before their debut with their fresh and energetic performances and charm. The Asia Brand Research Institute evaluated them as super rookies who will greatly shake up the 5th generation K-pop landscape.

Additionally, this announcement focuses on teams that have secured a distinctive position amid fierce debut competition among rookie groups, offering an opportunity to preview future trends in the K-pop market. Music fans are concentrating their attention on these groups, who will create new changes at the center of 5th generation K-pop.