The song "Blue," featuring Doyoung and Seungkwan of Seventeen, is gaining attention among international music fans. "Blue" ranked number one on Spotify's "Daily Viral Songs" charts in Japan, Malaysia, and Indonesia. This chart ranks songs based on recent play counts and sharing frequency. Doyoung and Seungkwan also placed in the top 10 of the same chart, ranking third in Hong Kong and Taiwan, sixth in Singapore, and ninth in South Korea. This is an unusual achievement for the traditional ballad genre in the K-pop market, which is typically centered around intense performances.

The mini-album "Soya-gok," which includes "Blue," entered the Billboard 200, the main album chart in the United States. It also ranked third on Japan's Oricon "Weekly Album Ranking" and "Weekly Combined Album Ranking." The album previously topped the weekly chart in the EP category of QQ Music, China's largest music platform, under "Digital Bestseller Albums." "Soya-gok" is an album that emotionally explores the theme of "ordinary love," with six tracks arranged to follow the trajectory of love, delicately capturing emotions accumulated in everyday life, drawing empathy and immersion from the audience.

In particular, "Blue" received acclaim for portraying the complex feelings experienced when the pace of love is out of sync, through the heartfelt voices of Doyoung and Seungkwan. The song is one that anyone can emotionally relate to, leading to spontaneous challenges by fans. The "Duet Challenge," where fans harmonize with Doyoung and Seungkwan, became the most popular. Related videos flooded social media, and "Blue" even topped Instagram's "Rising Audio" chart.

On the 28th, an instrumental version of "Blue" is scheduled to be released on the Seventeen YouTube channel. This is expected to encourage continued active participation in challenges by fans. The "Vocal Challenge" by "singing masters" is also gaining attention. Various artists from different genres, including Davichi, Gummy, Kim Tae-woo, Younha, Daybreak, 10CM, and WOODS, are adding listening enjoyment by reinterpreting "Blue" with their own unique styles.

Recently, participation by Jung Eun-ji of Apink, Young K of DAY6, Sungho and Riu of Boy Next Door, and Youngjae and Kyungmin of TWS has fueled the long-lasting popularity of "Blue." Since its release, "Blue" has received even more love through the involvement of various artists, solidifying its influence in the K-pop market. The song reaffirms the charm of the traditional ballad genre and stands as an important example showcasing the musical diversity of Seventeen.

Doyoung and Seungkwan of Seventeen are presenting new possibilities for K-pop through "Blue," and the song's success is expected to have a positive impact on future K-pop artists challenging various genres. Beyond a simple musical achievement, "Blue" plays a significant role in leading the global expansion of K-pop.