Min-gyu, a member of the group Seventeen, has emerged prominently in the global fashion industry. According to a report released by the influencer marketing platform Lefty, Min-gyu generated a media value of $9.9 million, approximately 14.5 billion KRW, at the 2026 F/W Men's Paris Fashion Week. This is the highest figure among the celebrities who attended this fashion week.

Lefty measures and announces the media value generated at fashion weeks each season. This metric converts the reach, engagement, and brand exposure effects of social content into a monetary value and is used as one of the indicators to gauge an artist's brand power. Min-gyu is currently active as a Dior ambassador and attracted global media attention by attending the "Dior Winter 2026 Men's Collection Show" held in Paris, France, on the 21st of last month (local time).

Min-gyu also recorded the highest media value among celebrities present at the 2025 F/W Women's Paris Fashion Week last March. This is seen as evidence of Min-gyu's sustained influence in the fashion industry.

Additionally, Min-gyu showcased a more mature charm by starring on the February digital cover of fashion magazine GQ Korea. In this photo shoot, done in collaboration with Dior Beauty, he captivated attention with his deep charisma and strong aura. The photo shoot can also be seen in the March issue of GQ Korea.

Seventeen exerts strong influence not only in music but also in the fashion industry. Member Joshua was invited by the American luxury fashion brand Thom Browne to attend the GQ Bowl fashion show held during the U.S. Super Bowl week. S.Coups and The8 are active as ambassadors for the German luxury brand BOSS and the French luxury brand Louis Vuitton, respectively, participating in major overseas fashion weeks.

These activities by Seventeen demonstrate the increasing significance of K-pop artists in the fashion industry. Through collaborations with global brands, they positively impact the fashion sector and contribute to strengthening communication with their fans.

Members of Seventeen lead global fashion trends by collaborating with various fashion brands based on their unique personalities and styles. They attend important events such as fashion weeks, establishing themselves as worldwide fashion icons.

The growth of Min-gyu and Seventeen in the fashion industry is expected to become even more prominent alongside the globalization of K-pop. They receive fans' love through their diverse activities encompassing both music and fashion, and their future endeavors are highly anticipated.