Stray Kids member Changbin has been appointed as the first global ambassador of the global fashion brand OTRI. OTRI plans to convey its new brand vision to the world market through Changbin. Changbin is an artist who has demonstrated versatile talents as a rapper, singer, songwriter, and producer. He has expanded his global presence with creative energy and confident expression, and he is recognized as a figure who perfectly aligns with OTRI's values of authenticity, heritage, artistry, and self-expression.

Regarding his selection as OTRI's ambassador, Changbin expressed, "I am happy to become a member of the OTRI family. The brand's image, which respects tradition while embracing forward-looking creativity, has always been attractive. I am excited and looking forward to this journey together."

Roberta Benaglia, Chairwoman of OTRI and CEO of Style Capital, stated, "We are pleased to work with a talented individual from the new generation who has firm beliefs and drive. Changbin's artistic authenticity and free spirit perfectly match OTRI's DNA."

Changbin showcased a strong presence in this campaign. In the released photos and videos, he embodied OTRI's 2026 Spring/Summer collection, expressing the brand's 'timeless sportswear' sensibility with his own energy. He naturally fulfilled his role as a global ambassador by simultaneously displaying a restrained attitude and dynamic charm.

The 2026 S/S collection consists of polo sweatshirts and blousons that reinterpret classic American collegiate moods in a modern way, as well as urban sportswear featuring the brand logo. Notably, the 'Super Vintage Medalist,' which adds Italian craftsmanship details to 1980s silhouettes, and the new line 'Hyperway,' applying the proprietary technology 'Action Cush,' harmonize with Changbin's energy and enhance synergy.

Debuting with Stray Kids in 2018, Changbin is a member of the producing unit 3RACHA and a full member of the Korea Music Copyright Association. He has proven his global influence through collaborations with domestic and international artists. In addition to his music activities, he consistently contributes to society through donations, expanding his positive impact.

Changbin's role as OTRI ambassador is expected to further highlight his versatile talents and contribute to strengthening the brand's image. OTRI plans to solidify its position in the global market together with Changbin.