
The group ALL(H)OURS is making a comeback with their fifth mini-album, NO DOUBT. The new album will be released on various online music platforms at 6 PM on the 16th.
This album is both a continuation and a decisive turning point in the worldview that ALL(H)OURS has built so far. Having established their team identity through their 2024 debut album ALL OURS and WITNESS, ALL(H)OURS expressed the energy of racing toward ideals in Smoke Point and declared their intention to create a new trend rather than follow existing ones in VCF. NO DOUBT tells the story that follows this declaration.
The album expresses the moment when a being, once shaken by external standards and evaluations, chooses not to doubt themselves. ALL(H)OURS depicts a narrative of awakening from being a "chosen one" to becoming a being who chooses themselves.
Recently released teaser content hints at oppression, evaluation, and escape from them through symbolic objects such as an auction-like space, chains and a guillotine, red lighting, and eyes shining in the darkness. The members' displayed appearances raise questions about a structure where the value of existence is determined by others.
The trailer video announces the beginning of a dark fantasy narrative. It features scenes of being dragged into darkness, struggling to break free while bound in chains, and gazing at the last light. This symbolizes a moment of awakening rather than despair, showing that this album is not about consuming dark emotions but about the certainty that blooms within them.
The title track, DEADMAN WALKING, tells the story of a figure who is treated as a "dead being" within the system, defined as already finished, but who does not stop and walks forward on their own. This song stands at the pinnacle of the worldview, dramatically portraying the moment of awakening.
ALL(H)OURS foresees a new leap by not following existing formulas and by incorporating the idol structure itself into their narrative. They are attracting attention from K-pop fans both domestically and internationally.
[Source: Provided by Eden Entertainment]



Previous Article






