Daegu Suseong-gu has appointed local trot singer Kim Yong Bin as its promotional ambassador. This decision is part of a strategy to strengthen the city brand and maximize the effects of tourism and cultural promotion. On the 22nd, Suseong-gu announced the official appointment of Kim Yong Bin as its promotional ambassador.

Kim Yong Bin, a native of Sang-dong, Suseong-gu, gained public recognition by winning first place in TV Chosun's trot competition program "Mr. Trot 3." He will engage in promotional activities to publicize Suseong-gu's representative tourist attractions such as Suseongmot and Daegu Stadium, as well as various cultural events and festivals.

Known as a "trot prodigy" since childhood, Kim Yong Bin has been recognized for his outstanding vocal skills. After proving his talent on the traditional trot stage in "Mr. Trot 3" and winning the competition, he released the winner's special song "It Was You Yesterday and It Is You Today" and continues to be active.

Regarding his appointment as promotional ambassador, Kim Yong Bin said, "I am very honored to be appointed as the promotional ambassador of my hometown, Suseong-gu, where I spent my childhood. I will do my best to widely promote Suseong-gu's beautiful tourist resources and various cultural events."

Kim Dae-kwon, mayor of Suseong-gu, said, "It is very meaningful to work with a singer who is from the region and loved nationwide. Through various promotional activities with Kim Yong Bin, we will further publicize the charm of Suseong-gu."

Suseong-gu plans to strengthen city brand marketing that combines tourism and cultural content through this ambassador appointment. The goal is to revitalize the local economy and attract tourists. By leveraging Kim Yong Bin's recognition and influence, they plan to effectively convey the appeal of Suseong-gu.

Kim Yong Bin's activities as promotional ambassador are expected to contribute to increasing interest in Suseong-gu's tourist sites and cultural events. Suseong-gu aims to promote the development of the local community and tourism industry through Kim Yong Bin's activities.

Suseong-gu will plan various cultural events and festivals through Kim Yong Bin and prepare diverse measures to promote them. These efforts are expected to have a positive impact on both local residents and tourists.

Going forward, Kim Yong Bin will focus on delivering information about Suseong-gu's tourist resources and cultural events, highlighting the region's charm. Suseong-gu aims to simultaneously attract tourists and revitalize the local economy through cooperation with Kim Yong Bin.

Kim Yong Bin's activities as promotional ambassador are expected to enhance Suseong-gu's image and have a positive effect on local residents. Suseong-gu plans to implement various marketing strategies utilizing Kim Yong Bin's recognition.

This decision by Suseong-gu reflects the intention to strengthen the city brand through a local figure and maximize the synergy effect of tourism and cultural content. Kim Yong Bin's active involvement is expected to bring positive changes to Suseong-gu's tourism industry.

As promotional ambassador of Suseong-gu, Kim Yong Bin will strengthen communication with the local community and participate in various cultural events. Suseong-gu plans to provide attractive experiences to both residents and tourists through these activities.

The appointment of Kim Yong Bin as promotional ambassador is expected to contribute to widely promoting Suseong-gu's tourist resources and cultural content. Suseong-gu will continue to carry out various promotional activities with Kim Yong Bin to further highlight the region's appeal.