Actress Shin Min-a has revealed a photo shoot showcasing her pure charm as the official model of Lancôme. Wearing a white blouse and shirt against a solid gray background, Shin Min-a naturally holds skincare products with a gentle smile, drawing attention. Especially, her bright and healthy skin stands out as she holds the Génifique Serum product.

This photo shoot further emphasized Shin Min-a's elegant and sophisticated atmosphere under the message "With Heart, Lancôme." In the photos, she looks straight ahead while holding the product box with both hands, wearing a natural and comfortable expression that enhances consumer trust. She completed a clean and luxurious image overall by adding subtle accessories such as earrings and a necklace as accents.

Through SNS, Shin Min-a is communicating with fans by posting the new Lancôme photo shoot along with hashtags "#advertisement #Lancôme #WithHeartLancôme #GénifiqueSerum." Her unwavering purity and sophistication shine in this campaign as well, raising expectations for synergy with the Lancôme brand.

Meanwhile, Shin Min-a has consistently been loved in the advertising industry and has worked with various brands. This Lancôme photo shoot also revitalizes the brand's stylish image based on her classic yet natural charm.