COMPOSE COFFEE has stirred fans' emotions by releasing the full video of its new advertising campaign, "That Night, Our Decaf," featuring brand model V of BTS.

This advertisement stands out with its lyrical storytelling, set on a night in March 2019. The video begins with V's sweet narration, "Perhaps because of that vivid scent, I still dream of that day," providing an immersive experience akin to watching a short film.

In the ad, V showcases delicate acting, appearing to wait for someone or lose himself in memories within a cafe setting. In particular, the phrase "The lingering scent of decaf that night was exceptionally long," paired with the line "You still drink decaf coffee these days," sensually conveys the "lingering trail" and "scent" that characterize the product.

The video concludes by highlighting COMPOSE COFFEE's decaf products alongside background music featuring V's charming vocals. Fans have reacted enthusiastically to the ad, with comments such as "V's visuals and voice perfectly match the smooth image of decaf coffee" and "It looks like a scene from a movie, not just an ad".

Through this campaign, COMPOSE COFFEE plans to actively promote its decaf lineup—which allows customers to enjoy the original taste and aroma of coffee without the burden of caffeine—and further strengthen the brand's emotional image.