Lee Know, a member of the group Stray Kids, has melted the hearts of global fans by releasing a challenge video filled with lethal cuteness. His unexpected charm, which stands in stark contrast to his usual charismatic stage presence, is drawing significant attention.

On the 18th, the official channel of fashion magazine Marie Claire Korea posted a video titled "Lee Know's Ganbatte Challenge... Is this for real? ".

In the released video, Lee Know appeared amidst dreamlike flowers with a dreamy gaze, showcasing his unrivaled visuals. The video added to the fun with a witty caption that read, "WARNING! Be careful, Lee Know is too cute while battling through this challenge".

In the subsequent scenes, Lee Know embarked on the actual "Ganbatte (Hang in there) Challenge". To a cheerful beat, he perfectly executed cute choreography matching the lyrics, such as spreading his hands or clenching his fists in a "fighting" pose. In particular, Lee Know's appearance—shying away at times during the challenge yet continuing the movements with a smile until the end—was enough to bring a smile to fans' faces.

The end of the video included a "bonus clip" where he shyly bursts into laughter and walks out of the frame, doubling Lee Know's unique, quirky, and lovely charm. Captions representing fan reactions, such as "So cute...", "The best," and "Lee Know, Ganbatte!" poured over the video, giving a glimpse into the upbeat atmosphere of the scene.

The response from fans has been explosive. Netizens who saw the video reacted enthusiastically, saying, "I love Lee Know's unexpected charm like this," "From today, this video is my vitamin," "The fact that he does everything while being shy is the 'killing point'," and "Thank you, Marie Claire, for this legendary clip".

Meanwhile, Stray Kids, the group to which Lee Know belongs, has been continuing their remarkable performance on the global stage recently, actively communicating with fans through various pictorials and content.