Music Content IP NFT "K-pop will grow in the global market."

Source: Provided by metabit

[The Fact ㅣReporter Kim Saetbyul] Metabit has signed strategic cooperation agreements with 9 companies including RBW, WM Entertainment, DSP Media, Woorinet, ContentX, and Studio Jam.

Through this partnership, Metabit will undertake marketing and promotion to strengthen the global fandom based on IP K-pop music content. In August, the company plans to release NFTs based on the IPs of domestic artists such as Mamamoo and Oneus on global platforms.

RBW, along with its affiliated brands, WM Entertainment and DSP Media, plans to support an IP-based Metabeat service of over 4000 music assets.

In addition, with this strategic partner, ContentX will generate new revenue through various tangible and intangible K-pop assets, such as portrait, broadcast, and performance rights, in addition to IP distribution of music content. In the process, they plan to build a platform to support the K-pop industry with various rewards programs.

Metabit uses blockchain technology to distribute IP music content in the form of NFTs. The aim is to maximize the creative value of the artist along with the fandom that has led the pop culture.

For this purpose, Metabeat's Drops, Mingle and Shout-Out services connect artists and fans encouraging active participation and various types of rewards providing F2E (F2E) services stand-alone beyond the simple distribution of IP NFT music content. The plan is to implement the FAN TO EARN) system.

Metabit's services allow customers to participate in the platform or hold a variety of intangible assets. It is possible to give a vision that can build a strong fandom between artists and fans through various forms of cooperation with entertainment companies, thanks to the difference with similar services that are limited to IP distribution of existing music content.

An official from Metabeat said, "Metabeat plans to redefine the relationship between artist and fandom, which is at the core of the K-pop music industry, as a global music content IP business demand in line with the Web 3.0 era and implement a growth platform where fandom drives the growth of artists." In the future, along with recruiting more alliances, we plan to introduce an F2E program that implements communication between different artists and fandoms and will play a role in the growth of the company. K-pop in the global market. "