Itzy (ITZY) is receiving enthusiastic attention from foreign media when preparing for a comeback.
Source: JYP Entertainment
At 6 pm (KST) on the 15th, Itzy made a comeback after releasing the new mini-album "Checkmate" and the title song "SNEAKERS." On the 15th, Shinbo took the No. 1 position on the Retail Albums Chart and the Hanteo Physical Album Chart. On the 17th, the new song "SNEAKERS," which has youthful energy of members took the top spot on YouTube's world chart. As of the morning of the 18th, the MV has reached 37.7 million views.
Previously, by the afternoon of July 14, Itzy had surpassed 726,665 pre-orders with the new album CHECKMATE. The group broke its own highest record and solidified its position in the global trend. Notably, on the 15th (US time), Itzy's foreign interviews were posted on the homepage and YouTube channels of media such as Billboard (USA), BuzzFeed Celeb (USA), and Cosmopolitan (USA), fashion and beauty magazine (HYPEBAE), RECT (USA), Seventeen (USA), Variety (USA), and leading Brazilian media, CNN Indonesia.
Among them, Billboard (USA) introduced ITZY, "After an explosive debut with the song "Dalla Dalla" in 2019, the group has kept their identity and expression. The group will wear sneakers and run all the way. speed towards the dream." "Snickers are a symbol of a sense of freedom and joy," Lia said. "We focus on being free. "It's the most comfortable feeling when you find your true self." In addition, Billboard also said, "Lia led the interview and easily turned the attention. mind Yeji. Ryujin showed Yuna's cheerful charm, and the other members quietly encouraged when Chaeryeong talked shyly." In the interview, the group mentioned the close bond between the five members and the uncle. Pay attention to teamwork.
Next, JYP Entertainment announced the behind-the-scenes photos of ITZY recorded during the recording session in foreign media. Yeji, Lia, Ryujin, Chaeryeong, and Yuna drew attention when showing off the delicate black and white fashion style and the queen's majestic figure. At 7 pm (KST) on the 15th, Itzy brought joy to fans around the world when first announcing the video of the new song "SNEAKERS" and the live stage of the b-side song "Domino." Following that momentum, Burning Week is sequentially publishing various contents such as reaction videos for the title MV, dance practice videos, etc.
On the other hand, Itzy will hold the group's first world tour called "Itzy The 1st World Tour CCheckmate>" and bring global heat. The tour in 8 US cities begins in Los Angeles on October 26 (referred to as local time), Phoenix on the 29th, Dallas on November 1, Sugar Land on the 3rd, and Atlanta on the 3rd. 5, Chicago on the 7, Boston on the 10th, and New York on the 13th showed strong ticketing power. The Seoul show, which opened the first World Tour, will be held twice on August 6 and 7 at the SK Olympic Handball Stadium in Olympic Park.