BTS’s V has begun his career as an ambassador for Coca-Cola. V, known as a huge fan of cola, has been selected to participate in this advertising campaign. The official announcement was made on August 1st, but advance previews began on July 31st. Coca-Cola Korea released a red-background teaser video with the phrase, ″Best Artist Ever? Best Coke Ever?″ This video provided a strong hint at V’s participation.

In the teaser video posted on Coca-Cola’s official account, V made his presence felt with a short, powerful line: ″Yes! I should try it, right?″ His words, coupled with his visuals, left a lasting impression on viewers. This ad went beyond simply advertising a beverage, highlighting V’s charm. Regarding the campaign, V stated, ″I’m happy to be working with Coca-Cola, my beloved brand. I will showcase the allure of the new Zero Coke in various ways through this ’Best Coke Ever’ campaign.″

The campaign video, uploaded to V’s Instagram, garnered 10 million views in just 19 hours. This figure demonstrates the high engagement of V’s fandom, ARMY. Some fans interpret this as a ″spoiler replay,″ given the previous photo of V drinking Coca-Cola. V posted a photo of himself holding two Coca-Cola bottles at a restaurant in Paris for the Celine fashion show, which could be interpreted as a teaser for the upcoming campaign.

The brands V is currently an ambassador for all begin with the letter C. Celine, Cartier, Compose, and even Coca-Cola all begin with the letter C. Fans are responding positively, saying, ″V’s C Collection is complete.″ V is also known as a ″C Brand Collector,″ a nickname further solidified through his collaborations with these brands.

This campaign is considered a successful example of V’s personal taste and the brand’s image. V plans to collaborate with Coca-Cola to connect with his fans and maximize the brand’s appeal. These activities will further strengthen V’s influence.