
BTS Jungkook's influence has been proven once again. Jungkook graced the cover of Elle's January 2026 issue. This photo shoot captures Jungkook in front of the camera for the first time since being appointed as the global ambassador for Chanel Beauty.
The global fan official commerce platform Weverse Shop has started pre-orders for Elle's January 2026 issue featuring Jungkook on the cover. The magazine sold out completely, including nine individual versions and set versions. This reflects Jungkook's immense popularity.
The Chanel Beauty photo shoot video released by Elle Korea has surpassed 8.25 million views on official social media, gaining explosive popularity. The high number of views on content related to Jungkook's photo shoot once again demonstrates his influence.
In an interview conducted alongside the photo shoot, Jungkook said, "I like Bleu de Chanel. It expresses masculinity as it is, not forced. It's a scent that naturally shows presence without trying too hard, so I use it often." This statement reveals Jungkook's personal taste and has increased consumer interest in the product he prefers.
Bleu de Chanel, mentioned by Jungkook, later sold out on the official Chanel Beauty website. This is a case that proves Jungkook's powerful impact and shows how his recommendations influence consumer behavior.
Meanwhile, BTS is scheduled to make a comeback with their 5th full album on March 20. This album is highly anticipated by fans and the public alike. BTS's comeback news has caused a major sensation both domestically and internationally, focusing attention on their new music and activities.
Jungkook's activities contribute to enhancing BTS's overall image and brand value. His influence on fashion and beauty goes beyond personal boundaries, impacting global cultural trends.
BTS's Jungkook is expected to continue his activities in various fields. His influence is expanding across multiple industries, including music, fashion, and beauty. Jungkook's work as a cover model shows that he is establishing himself as a global icon beyond being a simple artist.
These activities by Jungkook hold great significance for fans as well. Fans show interest and support for the projects he participates in, forming a deeper bond through his activities. As a member of BTS, Jungkook contributes to the group's success while successfully building his personal brand.
Jungkook's influence in fashion and beauty is expected to continue. His activities will grow alongside BTS's brand image and have a positive impact on global fans. BTS's Jungkook is solidifying his position as a versatile artist encompassing music, fashion, and beauty.



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