Jimin ranks first in K-pop for global influencer engagement... 59.95 million Instagram followers and a 13.98% engagement rate

BTS Jimin ranked first among K-pop artists on the latest engagement chart of the global influencer marketing platform HypeAuditor.
Jimin has over 59.95 million Instagram followers, with an engagement rate of 13.98%. According to HypeAuditor, Jimin’s engagement count was 7.4 million. The platform’s engagement metric reflects various user interactions, including likes, comments, shares, and reposts.
Previously, Jimin also ranked 4th globally in HypeAuditor’s ″Global Instagram Influence Ranking,″ being the only Korean influencer included in the top 5. The high numbers in both follower count and engagement rate are used as criteria to assess influence in the global influencer market.