Actor Wi Ha-joon attracted attention by visiting HERNO’s first-ever standalone men’s store in Korea, newly opened on the 6th floor of Shinsegae Department Store Gangnam.

Recently, Wi Ha-joon shared news of his visit on his SNS, recommending experiencing HERNO’s 2026 Fall/Winter collection and the brand’s unique luxurious charm firsthand. In the released photos, Wi Ha-joon is seen in a sophisticated look, pairing a beige padded jacket with a white shirt and light-colored pants, either looking straight ahead against the store interior background or walking through the store. His calm yet stylish atmosphere harmonized well with the standalone store, drawing attention.

HERNO’s new men’s standalone store is the brand’s first official store introduced in Korea, where customers can focus on the brand’s elegant and refined Fall/Winter collection. Through this visit, Wi Ha-joon showed a closer approach to the luxury lifestyle and styling pursued by HERNO, revealing his image as a stylish fashion icon.

Meanwhile, Wi Ha-joon continues to gain steady attention by showcasing distinctive acting in various works. Along with his visit to the HERNO standalone store, expectations are rising about what activities he will engage in to meet the public in the future.