ITZY will start promoting "SWIPE" on Mnet's "M Countdown" tomorrow (October 14th)! It shows off the trendy sentiments + charms of Generation Z's!

 

ITZY will continue its music broadcast activities with a track called "SWIPE" following the title song "LOCO" (Loco) of the album released simultaneously around the world on September 24th. Starting with Mnet's "M Countdown" tomorrow (October 14th), KBS 2TV's "Music Bank" on October 15th, and MBC's "Show" on the 16th. He will appear on "Music Core" and SBS "Inkigayo" on October 17th and show off his aspect as a "stage master."

"SWIPE" is a song that expresses the word "SWIPE" in a small cell phone that lightly ignores the other person, who is increasingly interfering and obsessed.

The "SWIPE" music video attracted enthusiastic responses from Generation Z with its trendy charm using the UI of the global short video application TikTok and surpassed 6 million YouTube views on the fourth day of its release. The performance video of "SWIPE" on ITZY's official SNS channel also heated up online with the members' free energy and solid dance skills, surpassing 1 million views in 13 hours of upload.

 


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